Throughout my career I have built, executed, and measured email strategies for multiple brands. I have worked cross-functionally to determine audience segmentation, drop schedules, content A/B testing, and automated drip campaigns. I custom built brand compliant and mobile responsive email templates. I designed lead generation campaigns adding to email databases reaching over 20,000 customers. I have experience working in and troubleshooting email platforms including Salesforce Marketing Cloud, Oracle Eloqua, and Mailchimp. Below are a few examples of emails I designed and/or authored.